Sunday, 5th February 2012

Why Hate Microsoft All The Time?

Is it just super cool to hate Microsoft? Whatever others do is considered obvious and whatever Microsoft does is considered another crappy attempt to earn money. It is not just the regular public that loves to hate Microsoft but also the overly intelligent (and overly trusted) giants like Wall Street Journal and Engadget end up criticizing Microsoft for not making In Private Filtering turned on by default. Let Wall Street Journal write whatever they want to but I expected Engadget to at the least write something in favor of Microsoft considering the fact that In Private Filtering even helps Engadget earn its share of dollars from online advertising.

What is In Private Filtering?

Well, it is pretty simple. The idea behind In Private Filtering is to block the part of the content which isn’t hosted on the same domain as that particular page is that you are visiting. So, if you visit nofullstop.com then the ads that are being displayed by Google’s Adsense become the content that is hosted on third party server so they will be blocked. The catch is that this will be blocked if it is encountered 10 times since the last time the browsing history was deleted. Henceforth, if you use Internet Explorer 8 and turn on In Private Filtering then you won’t see the third party ads that are being displayed on a particular website.

Wall Street Journal comments that it has dug up news from its sources that confirm the act of Microsoft due to which today In Private Filtering isn’t turned on by default in Internet Explorer 8. Moreover, Engadget ends up appreciating the WSJ article instead of clearing the real scene behind In Private Filtering. I would request Engadget (not WSJ as I love Engadget more than WSJ) to re-visit their thoughts because literally no Internet Browser (like the all time critic favorites Firefox and Chrome) have any such feature which is close to In Private Filtering of Internet Explorer 8. They need separate plugins so as to utilize this feature. At least Microsoft has been brave enough to provide In Private Filtering as a pre-installed feature in Internet Explorer 8 and given the users the option to turn it on whenever they want to do so.

Please note that In Private Filtering and In Private Mode are two different features of Internet Explorer. In Private Mode is the feature using which people can enjoy pages without leaving trails of what they had been surfing. So you can watch porn and your parents won’t know a bit about that!

How To Turn On In Private Filtering By Default?
Well, if you really want the In Private Filtering feature to be turned on by default in your Internet Explorer 8 then all that you got to do is make a minute change in your registry. I will suggest people not to play with their registry if they don’t understand what it is.

  • All that you have to do is surf to PrivacIE value under HKEY_CURRENT_USER as shown below:

[HKEY_CURRENT_USER\Software\Microsoft\Internet Explorer\Safety\PrivacIE]

  • And then set the StartMode dword value to what is show below:

“StartMode”=dword:00000001

To open registry editor go to Start > Run and type regedit and hit enter.

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