Sunday, 5th February 2012

Facebook + Twitter + Google Buzz + Smoothness = Marginize

There have been hundreds of Internet startups that dreamed of bringing down the likes of Facebook and Twitter. Few even went on to announce publicly that they will be giving a head on fight to the giants like Facebook and Twitter but at the end of the day all of them just faltered. Every such startup has tried its best to do something different so as to divert the traffic from Facebook and Twitter. The biggest disadvantage with such startups has been their plan of action to gain publicity on the Internet. They never tapped in to the traffic of Facebook but they on the other hand tried their best to kill Facebook’s traffic.

Marginize is one new Internet based startup that has shown smartness by tapping into the traffic of Facebook, Twitter and Google Buzz instead of taking a head on fight with these giants. The service provided by Marginize is quiet simple. Once you install the Chrome/Firefox plugin for Marginize then a permanent frame is attached to the side of your browser which displayed reactions from other registered users of Marginize for that particular page. To understand exactly what I mean I would request you to check the image below and use this link for Marginize link of CompuWorld’s home page.

Once you are at a page then you can use the permanent frame on your right to leave your reactions regarding that page and let the world know more about the same. You can scroll down so as to check what other users have written about that page and even reply to individual users. At the end of the day Marginize can end up collecting some seriously useful information regarding different pages on the Internet based on the experience of its users and all this will be available in compact format right on top of every respective page. One also gets the chance to check-in into different pages which lets others know that you had visited that page. This way you can leave traces of what you have been surfing on the Internet if you aren’t an avid porn surfer! Just use the check-in button and let your presence be felt.

Their can be times when the huge vertical Marginize bar can prove to be irritating for users as it covers one third of every page and you don’t even have a horizontal scroll bar to view the rest of the page which is covered by Marginize bar. This is when one can either use the transparent feature of Marginize or else minimize Marginize bar to a small box. The vertical bar can be made transparent if you roll over your mouse on the word marginize next to the bar as show by red mark in the image below:

But, the transparent feature might not be that interesting as it still won’t let you surf that hidden part of the page with smoothness. This is when you can simply minimize the huge vertical Marginize bar and once you do that then it converts itself into a small box which keeps giving you the updates and stays in the bottom right half of your webpage. It won’t disturb you much as shown in the image below:

One can easily disable the Marginize plugin using the small little icon which is available on the right of your address bar as shown in image below:

Overall, Marginize is one awesome startup that will surely stick around if it does not end up goofing things around. Be as simple as you are right now yet introduce more features to keep the public intact.

Some of the features that I would love to see in Marginize:

  • My Profile page is way below simplicity. I cannot add the link of my website on my profile page and neither can I add friends in Marginize. These two features can surely let users stay in touch and use Marginize to its best.
  • The mailing feature is missing in Marginize. One would love to have an inbox in Marginize using which he could send messages to others.
  • A toolbar version of Marginize for Internet Explorer users. It is true that most of us use Firefox or Chrome but still their is one section of the Internet users that use the age old Internet Explorer and the number is pretty decent.
  • More marketing please! Marginize has hit Tech Crunch (and received pretty decent reaction) yet @marginize has 146 followers while Facebook fan page has JUST 25 followers. Ring a bell people?

I will surely be following Marginize without fail as I do see potential in it. Lets see where the mixture of Facebook and Twitter takes Marginize.

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